House Industries set to release new book, ‘The Process is the Inspiration’

House Industries - 'The Process is the Inspiration'

One of my fondest memories of early design inspiration was receiving type catalogs from House Industries. In the mail. Like a physical object that I could admire, obsess over, and still to this day, maintain a collection of. I hope some of you readers remember these catalogs and/or still have some stored in your library, they were masterful examples of printing and typography.

Their work at this point is legendary so I’m thrilled to see they’re releasing a new book titled The Process is the Inspiration on May 30.

The Process is the Inspiration is a collection of helpful lessons, stories and case studies that demonstrate how you can transform obsessive curiosity into personally satisfying and successful work. If that’s not enough, there’s also plenty of over-intellectualized post-rationalization supported by hundreds of new images, our signature top-secret printing tricks, and thousands of Oxford commas. Most importantly, this book shows that there’s no sense in waiting for inspiration because inspiration is already waiting for you.

Couldn’t be more excited. This book almost feels overdue as they’ve been at this for over 25 years now and are still at the very top of their game with no signs of slowing down. Netflix needs to take note for their upcoming series Abstract, House Industries should obviously be a part of series 2!

You can pre-order The Process is the Inspiration by clicking here.

House Industries - 'The Process is the Inspiration'

House Industries - 'The Process is the Inspiration'

House Industries - 'The Process is the Inspiration'

House Industries - 'The Process is the Inspiration'

January 25, 2017 / By

8 books to round out your summer reading list

8 books to round out your summer reading list

Milk Bar Life: Recipes & Stories by Christina TosiBuy it here
I don’t have a sweet tooth but I’m a sucker for a good life story. That’s why you get with Christina Tosi’s newest book which highlights the inspirations for many of the incredible treats she serves at Momofuku Milk Bar along with plenty of other oddball meals and confections. You’ll find recipes for exotic items like Smoked-Cantaloupe Jam, Kitchen-Sink Quiche, Crock-Pot Cake, and a gem called XXXL Lady Salad. I personally bought the book primarily to read her anecdotal stories which I found charming, endearing and inspiring. One of my favorite parts is the simple acknowledgment which reads, “To the old folks who keep me longing to be a wise and weathered should and to the young’uns who remind me to never grow up.” Amen sister.

Munari’s Books: The Definitive Collection of Book Designs by Bruno Munari by Giorgio MaffeiBuy it here
When surveying the current landscape of graphic design you see the finger prints of Bruno Munari everywhere. He approached design with the eye of an artist and created works of art that were perfectly designed. Now author Giorgio Maffei has created a definitive collection of Munari’s covers which spans an astonishing 70 years. The documentation that goes along with each cover is as impressive as the work itself, delving into details like the printer, the format, print runs, and anecdotes from the books themselves. A must for design history buffs.

A Book of Things by Jasper MorrisonBuy it here
I’m quite an admirer of Jasper Morrison and his honest, straightforward approach to product design. How book Super Normal, which he co-wrote, continues to be one that inspires me, highlighting the beauty of normal objects, objects that we overlook because of their normalcy. Working together with Lars Müller, he’s gathered together a retrospective of sorts documenting many of the incredible pieces he’s made over the years.

What I loved about this book is his candor and critique of his own work. He’ll clearly state that a simple stool he designed “costs a lot of money” because it was made of solid aluminum, but he enjoys “the flashiness given to such a humble object.” Or the time he was asked to “design the finest analogue alarm clock – ever!” which he humbly states, “but in the end, though it might not be the finest ever, we made a nice alarm clock.” This for me is an interesting read because you can glean into the mind of a fellow creative, get a glimpse at the motivations.

Ana of California by Andi TeranBuy it here
Many of you will remember TFIB contributor Andi Teran, one of the most talented writers I know. She took a break from contributing to the site to work full time on her first novel, which is now out and titled Ana of California. The book is a modern adaptation of Ana of Green Gables, told from the point of view of young Ana Cortez, a fifteen-year-old orphan from East Los Angeles who’s looking for one last chance on a Northern California farm.

Andi’s writing is incredibly fluid and easy to digest. The words slip right off the page and directly into your mind where her world opens up to you. Ana is a fantastic character, certainly the contemporary that young women need, and you can’t help but root for her along her journey.

Dominique Ansel: The Secret Recipes – Buy it here
This was the book that inspired me write this round-up. You may have heard of Dominique Ansel, but only if you live in New York. What you are familiar with his delectable creation, The Cronut, which became the most duplicated (read: ripped off) pastry in the world. His work as a pastry chef is legendary in the food world and the treats he creates are akin to art.

In his book, The Secret Recipes, he dedicates the first half to telling stories, how he got to where he is, where he gathers his inspiration, and the challenges he faces when trying something new. The second half are the most gorgeous recipes you’ll ever find, and if you’re like me, couldn’t bake to save your life. Still, like the Milk Bar book above this book was about highlighting creativity, not so much about reading recipes. Inspiration comes from all creative fields!

Spoiled Brats by Simon RichBuy it here
My partner Kyle recently started Bük Kloob, a monthly book club that we share with some of our friends. The first book he assigned to the group was Simin Rich’s Spoiled Brats, a collection of short stories centered around, you guessed it, spoiled brats. Overall the book had some clever stories, the ones that were obviously not inspired by his own life being the best, plus it was a quick read. I don’t think this book lives up to the hype (or the Patton Oswald penned NY Times review) but if you like reading about millennial problems, this might be for you.

Ready Player One by Ernest ClineBuy it here
I’ve had many people tell me that I would enjoy Ready Player One, funny enough it also happened to be the Bük Kloob pick for this month, so I finished this while on my trip to Paris. The story is of Wade Wilson, a boy who escapes his not so great life through the OASIS, a virtual reality world with unlimited potential. When the creator of the OASIS passes away he leaves his fortunes to the person who can find The Egg, kicking off the most intense scavenger hunt ever.

The book was quite fun, though unfortunately it was trying to be a lot of things at once. I boiled it down to Harry Potter with about a million 80’s references, which the OASIS creator was obsessed with. Some of the challenges Wade faced had me on the edge of my seat, but the book fails a bit when it comes to dialogue, sounding like your dad trying to write cool kid lingo.

The Manual – Issue 4 – Buy it here
There are very few publications dedicated to the design of the web. Specifically stories about experiences that we in this profession can relate to, not canned tutorials about Photoshop or “16 Shocking Secrets You Never Knew About InDesign. No, The Manual aims to bring discourse and conversations to the field, something that’s sorely lacking.

My favorite piece is by David Cole titled Made to Measure, which speaks about the role of data in design. Focus to closely on the data and it could have adverse effects on say, your brand integrity, though avoiding the entirely means you’re living in a cave. I did have issue though with the first story by Craig Mod though which felt like and entitled bit of fluff. If only we all had the resources to “give ourselves permission” to walk through lush, moss-covered forest cemeteries and then take a trip to Africa. It’s also worth noting that there are some great illustrations in the book by some of my faves like Jen Mussari, Richard Perez, and Philipp Dornbierer.

August 4, 2015 / By

David Benjamin Sherry’s Mono-Color Landscapes Are Far From Monotonous


New York’s illustrious photography gallery, Danziger, has inaugurated its new space at 521 West 23rd Street with the first NYC showing of David Benjamin Sherry’s mono-color landscapes. Featuring a series of photographs that Sherry shot over the course of 2013 and 2014, it’s a heartfelt look at the world in a post modern sense. Having turned classic American landscapes into panoramas of vast and vivid color, Sherry’s renditions reminds us the importance of color in design and how much it can influence the perception of your work. The body of work is stunning and its presentation falls inline with the recent release of Sherry’s book.


David Benjamin Sherry was born in 1981 in Woodstock, NY and currently lives and works out of Los Angeles. Having received his BFA from Rhode Island School of Design and his MFA from Yale University, he has seen much success and presented forth an impressive body of medium challenging work. I’ve heard him referred to as the modern day Ansel Adams. If that’s not saying a lot, then I don’t know what is.


You can view his art as a part of the permanent collections at the Wexner Center of the Arts, Columbus, Ohio, Los Angeles County Museum of Art (LACMA), and the Saatchi Collection, London. Sherry’s most recent success occurred just last month, where he published Earth Changes in collaboration with Mörel Books, London. The book challenges categorical photography ideologies and questions photography’s truth.


In his latest, Sherry used a traditional handmade wooden camera and shot with the beloved f/64 aperture (admired by classics like Edward Weston and the aforementioned Adams). Sherry adds his signature chromogenic hues by then altering the film in the darkroom. These exaggerated hues are simultaneously surreal, monochrome, and painterly.


Often acidic and futuristic, they implore the viewer to question the classic landscapes and the role of nature in the world, or rather, what role we have towards nature. This work demonstrates that Sherry is not only a master of bold, sensual color, but also exploration, as seen by the West and SouthWestern American landscapes he reimagines. He portrays geological phenomena such as rock formations and sand dunes with those vivid and unexpected colors, which are a departure from their natural presentation.


Strolling through the gallery you begin to feel a rhythm to the show, as directed by Sherry’s syncopated palettes of color. It’s a direct engagement with the viewer and an invitation to turn the mind’s eye inward. Sherry’s landscapes remind us, without preaching, of the inherent value that exists in nature—what it offers, what it represents, and ultimately, its ability to connect us to a broader experience. You can even goes as far as concluding that the tones, in combination with the landscapes, are critical of mankind’s relationship to recent climate change.

“Everybody needs beauty as well as bread, places to play in and pray in, where Nature may heal and cheer and give strength to body and soul alike… This natural beauty – hunger is made manifest … in our magnificent National Parks … Nature’s sublime wonderlands, the admiration and joy of the world.”
– John Muir


I could probably take a page from Sherry’s book and not be so preachy about our relationship with Earth, but seeing works such as the photographs on show at Danziger fill me with passion and insight that I can’t resist. It’s so refreshing to see artists such as Sherry take another look at such a classic and beloved medium, and stock it loaded with contemporary commentary. A must see.

Sherry’s work is on show till October 25th. If you’re unable to drop by, you can order his new book here.

October 1, 2014 / By

Peter Mendelsund Teaches Book Cover Design on Skillshare

Peter Mendelsund Teaches Book Cover Design on Skillshare

I don’t tend to post about many online classes but this Skillshare class certainly caught my attention. The extremely talented Peter Mendelsund is offering up his knowledge for an upcoming class on book cover design, teaching how to read as a graphic designer, iterate with imagination, and breaking the “rules” to make your message stand out.

Skillshare conducted an interview with Mendelsund on their blog, and I this question and answer in particular stood out to me.

Why is lifelong learning important to you?
PM: Lifelong learning is crucial. I had been one thing for most of my life [ed. note: a musician] and changed very late to a new career. I’m extremely aware of the twists and turns that life can take, and I think the key is really to maintain an open mind over a long period of time. Life is long: be open to the changes that present themselves to you.

You can sign up for the design class by clicking here.

September 23, 2014 / By

A Thoughtful Essay On The Details of Design by Craig Mod

A Thoughtful Essay On The Details of Design by Craig Mod

I really hate the phrase “the devil’s in the details” but I certainly appreciate it’s intention. As a designer and someone who regards aesthetics in all forms, the details are the key. When an object, or even an experience, gets all the details right and it’s a transformative experience. Good details surprise you, they excite you, and they elevate the bar of your personal taste.

Writer Craig Mod recently posted a poetic piece on Medium titled Let’s talk about margins, which relates the importance of details to book making. Funny enough, my favorite part of his piece isn’t about books, it’s about buildings.

Consider buildings. Although you may not be an architect, you can be touched by a graceful space. The kind of space where you close your eyes and feel the gentle hand of the architect reveal itself in the way sound and air moves around you. Try it sometime. Go to your favorite space. Close your eyes and breathe slowly and intuit the goodness. Conversely, you can sense neglect or disregard the same way. There’s a building in Tokyo that feels like it hates the world. Standing in its shadow, the wind becomes portentous, howling, angry. It will swallow you if you close your eyes. It does not want you there. Its rotating doors even killed a child the first week it opened. It is not a nice building. You are not an architect but you know this: The building is bad. There are no George Nakashima chairs inside.

August 19, 2014 / By

Torsten Lindsø Andersen Creates Vibrant Covers for Jack Kerouac’s Best Novels

Torsten Lindsø Andersen Creates Glowing Empty Pages for Jack Kerouac's Best Novels

“I saw that my life was a vast glowing empty page and I could do anything I wanted.” – Jack Kerouac

Torsten Lindsø Andersen (who’s name is quite amazing) is currently studying at The Royal Danish Academy of Fine Arts – School of Design. For a recent school project he created a series of book covers for classic Jack Kerouac novels, each featuring a phantasmal, brightly hued gradient with simple blocks of black sans serif text. The effect is quite lovely, and it certainly creates a contemporary feeling to the covers. Kerouac has over 20 books to his name though, so I’m not certain how this could apply to his whole catalog, but I’m certain someone creative enough could figure it out. I also quite like the simple typographic back covers which contrast the front really nicely.

Torsten Lindsø Andersen Creates Glowing Empty Pages for Jack Kerouac's Best Novels

Torsten Lindsø Andersen Creates Glowing Empty Pages for Jack Kerouac's Best Novels

View more of Torsten’s work by clicking here.

August 15, 2014 / By

An Animated Book Trailer for the Italian Release of Haruki Murakami’s Upcoming Novel

An Animated Book Trailer for the Italian Release of Haruki Murakami's Upcoming Novel

Following up on Nick’s fantastic piece on Haruki Murakami’s new novel Colorless Tsukuru Tazaki and His Years of Pilgrimage, reader Fabio Valesini sent me a link to a trailer he animated for the Italian release of the book. It’s interesting to see such a different take on the material compared to the Knopf/Harvill Secker that Penguin Random House is putting out.

An Animated Book Trailer for the Italian Release of Haruki Murakami's Upcoming Novel

Though I haven’t read the book yet it feels like Fabio has certainly captured that ethereal, kinda weird Murakami feeling. When I read his work I always get this sense of alien mystery, that you’re never sure what might happen next, which is reflected in the trailer. Really nice work.

August 7, 2014 / By

Haruki Murakami’s New Novel and its Delightfully Designed Cover


Talking cats? Strange moons? Brooding teenagers? Yep, it’s time for a new Haruki Murakami novel. Next week the English-speaking world will be treated to the Colorless Tsukuru Tazaki and His Years of Pilgrimage, the long-awaited novel of Japan’s critically acclaimed author. Published by Knopf and Harvill Secker of the Penguin Random House Company, it’s been eagerly anticipated since the release of Murakami’s best selling epic, 1Q84, in 2011. In preparation of the launch, we’re treated to an excerpt of the new book, as well as a look at the cover’s design—in which there’s a lot more going on than meets the eye.

Murakami is a contemporary Japanese writer—born in Kyoto in 1949, he currently resides in Tokyo. His works have been translated into 50 languages and his best-selling books have been published in millions of copies. His most notable works include Norwegian Wood, The Wind-Up Bird Chronicle, and Kafka on the Shore. The Guardian praises Murakami as “among the world’s greatest living novelists.” He’s kind of a big deal and happens to be one of my favorite authors.


Colorless Tsukuru Tazaki and His Years of Pilgrimage is the story of Tsukuru Tazaki, a young man haunted by a great loss; of dreams and nightmares that have unintended consequences for the world around us; and of a journey into the past that is necessary to mend the present. Newly released in Germany, Spain, and Holland, it has already topped the bestsellers in all three countries, and it sold over one million copies within its first week when originally released in Japan of April last year. You can read Slate’s excerpt from the new book, “Haida’s Story,” which is a story within a story that touches upon the nature of narration and how stories change the more we retell them.

“A return to the mood and subject matter of the acclaimed writer’s earlier work… A vintage Murakami struggle of coming to terms with buried emotions and missed opportunities, in which intentions and pent up desires can seemingly transcend time and space to bring both solace and desolation.” —Publishers Weekly

As with every Murakami release, I’m quite excited about the book cover’s design. If you’re also a fan of Murakami’s work then you’re familiar with the designs of either John Gall or Chip Kidd—who’ve been primarily responsible for the classic covers of previous Murakami western releases. Always beautiful and ever evoking the abstract, these works never fail to catch my eye, draw me into the novel, or give new meaning to the words on page.


Unfortunately, neither designer was involved with Murakami’s newest release. But fret not; handling the new cover was Random House’s creative director, Suzanne Dean. She’s responsible for the fantastic work coming out of the publishing house’s Vintage Classics line, who previously commissioned the talented Noma Bar to redesign Murakami’s backlist. They’re some of the best-looking book covers in recent years. Under Dean’s guidance, the designs featured a circle motif, accompanied by a three-colored palette—in order to reflect the “seen and unseen” often portrayed in Murakami’s work. These covers were screen printed by hand to give a personal, softer edge, demonstrating the care that Dean puts into every piece under her guidance.


A circular motif reappears for Colorless Tsukuru Tazaki and His Years of Pilgrimage. Dean states that the new cover is “an elegant abstract design, representing the five main characters.” The process began with her, as she recounts, “I cut out five circles and played with the position of each of them as physical elements away from the confines of a computer. I experimented with overlapping the circles to represent the interactions within the close friendship of the main characters. Gradually the design came together in a congruent and meaningful form.” Following the physical preliminaries, Dean transferred the design to Photoshop, where she could refine the color interactions and land on a look that quickly fell into place.


Accompanying Dean’s cover is a set of stickers. Dean explains, “Tsukuru’s name means to make or build and this was a gift, a completely perfect match for an idea to include adult stickers for the book buyer to decorate the novel.” As a result, Dean commissioned five Japanese illustrators, who brought a uniquely Japanese style and knowledge of Japanese detail to the project. Each illustrator was given a character, and therefore a color, and asked to read the novel with that character in mind. They were then asked to create images reflecting their character, using their specific color.


Mio Matsumoto: Colorless
“My drawing style here is very sharp and clean…Tsukuru is colour-less. But I thought he is influenced by the others so, based on the strong drawing line, I wanted to add all the other colours in his related objects.” Matsumoto graduated from the Royal College of Art and is currently living and working in Tokyo.

Fumio Obata: Blue
“I chose certain objects to illustrate from the text because of their noise, for instance Elvis Presley’s “Viva Las Vegas” was an inspiration for the first image I did.” Obata studied at the Glasgow School of Art and the Royal College of Art in London, where he worked in animation for some years before deciding to concentrate on comic books and illustration.

Ryu Itadani: Red
“In all my images I carefully chose other colors to highlight red, so (hopefully) viewers can imagine that the images have something to do with red.” Itadani currently lives and works in Berlin.

Natsko Seki: White
“All the items had to be beautiful as she was, and show fragility and sensitivity.” Seki lives and works in London.

Shinko Okuhara: Black
“I worked with the colour by considering how to express the difference between the image of her full name “Eri Kurono” and her nickname “black” and her character.” Okuhara lives and works in Tokyo.


As you can see, what at first looks like a very simple and basic book cover turns out to be a well-thought and involved process between many artists. The result is an exceptionally designed cover that readers can customize, turning the book into an interactive experience. Its design harkens day’s past and evokes nostalgia, something that I hope will only further my attachment to Murakami’s newest work. You start putting stickers on your own copy next week, August 12th, which you can purchase here (or here if you want the stickers and Dean’s design). Check out Murakami’s Facebook for release events near you.

August 5, 2014 / By