The Masters in Branding Program at The School of Visual Arts is a one-year graduate degree program that examines the relationship between design and strategy, and the power of design thinking as a way to combine creative skills with the problem-solving and decision-making processes of design and business.
Students graduating from this program will be able to take advantage of new market opportunities, and to deliver innovative, successful and sustainable project outcomes in the worlds of design, advertising, marketing and business.
The required coursework for this degree program is organized into five progressive segments: culture, behavior, business, commerce and creative. Each discipline will work both independently and cohesively with the others, but rigorous attention will be paid to each field to determine and define the modern practice of branding.
The Masters in Branding Program at The School of Visual Arts is currently accepting application for the class of 2016.
Visit sva.edu to learn more and apply.
You’d think choosing a favorite design studio of the year would be a challenge but honestly it wasn’t. In my mind there was one studio that stood above the rest, who with every project released fascinating, exhilarating, envy-inducing work again and again. For me the obvious choice was Mexico based Anagrama.
In the last year they’ve finished 37 projects (that I can see on their site) and each is of such a high caliber that it’s nearly impossible to pick favorites (but I will). You have projects like their work for Very, a real estate brand that feels like pure luxury. It’s minimally branded with a custom serif logo that’s quite beautifully paired with a shiny copper and lots of black. Or take a look at their work for Vivana, a super foods brand that they created packaging for. Yet again they took a (super) minimal approach that features the ingredients front and center on white which communicates clearly the purity and naturalness of what’s inside.
A recent favorite is the work they did for a Mexican beer company Cervecería de Colima. The type for each of the bottles gives each it’s own unique vibe, but the muted color palette for the labels ties the brand together. Literally topping off each bottle is a vibrant bottle cap that comes in stunning shades of turquoise, magenta, and yellow. Their restraint with color is found in many of their projects though I feel that this one is done superbly.
I’m excited to see what the next year hold’s for the team at Anagrama. The work they’re doing inspire me to push further and to experiment with branding in design, showing me that I should push my team and the teams I work with to try new and exciting things. If the world had more studios like Anagrama our lives would be filled with so many more beautiful things and places.
Portland based designer Aaron Draplin is well-known for his straightforward attitude and no-nonsense sense of design. You could even describe him as a “champion” for the design community, a person who has an immense output of quality designs, and by all accounts I’ve heard, one of the nicest and most supportive folks on earth.
Last week he took Lynda.com‘s logo design challenge, creating a really simple, strong mark in less than 10 minutes. He walks you through his process and his reasoning which gives you a fascinating look at how he gets from nothing to something. His confidence and the easy way he demonstrates his work makes you feel like you should go out and make 100 logos on your lunch hour. Love this guy.
Traditionally I’ve never done gift guides, not really my style, and I’m not a fan of “Best Of” lists either, very subjective and overly time restrictive. This year I’ve decided to put together a week of posts highlighting My Favorite Things, ranging from food, to design, to fashion, to experiences. Might you want to purchase some of these things? Sure, but the point is really to highlight the talented folks who’ve inspired me. Hopefully you can feel equally inspired by their output and take that energy into the new year.
Enter now for your chance to win the online Craftsy class Figure Anatomy for the Artist, a limited-time giveaway for The Fox Is Black readers.
Conquer the complexities of figure drawing with the indispensable system of line, shape and form used by Da Vinci, Raphael, and Michelangelo.
With this class, you’ll discover the formula artists have used for centuries to draw the human form with captivating realism. Fine artist Roberto Osti guides you step by step through essential techniques, from realistically replicating the underlying structure of the body, to creating a muscle map with volumetric form and realistic dimension. You’ll also find out how to depict the hands, feet, and skull with striking accuracy, and gain instant access to helpful skeletal and muscular anatomy diagrams. Enjoy lifetime access to 8 HD video lessons that you can watch at your own pace.
One winner will be randomly selected on December 16, 2014 at 11:59pm MST.
Enter now at Craftsy.com.
Nils Chuda and Jasmina Grase have taken an interesting way to boil water, induction heating, and applied it to their creation, Miito.
Miito is an innovative product that heats liquids directly in the vessel to be used, hence eliminating the heating of excess water. Simply fill your cup with water, place it onto the induction base and immerse the rod in the liquid. The induction base heats the rod, which then heats the liquid surrounding it. Miito works with non-ferrous vessels of any size, for example a pot of tea when inviting guests. Miito can also heat your soup or milk for a coffee. The clean shape of the rod allows it to be cleaned easily.
While not being a new concept the application of inductive heating with the elegant form of Miito is what excites me. There’s nothing more you need for an idea like this. The base and metal stem are elegant forms that achieve the goal of boiling without any other pieces necessary. In my mind it’s almost so elegant that it presents itself as a piece of art for your kitchen counter.
Unfortunately this seems to be only a prototype for now. I know if it were a real product I’d definitely snag one of these.
Pantone has released their color of the year for 2015, Marsala. Here’s how they describe the color.
Much like the fortified wine that gives Marsala its name, this tasteful hue embodies the satisfying richness of a fulfilling meal while its grounding red-brown roots emanate a sophisticated, natural earthiness. This hearty, yet stylish tone is universally appealing and translates easily to fashion, beauty, industrial design, home furnishings and interiors.
To put it ineloquently… yuck. This reminds me of the late 90’s, mandarin collar button-ups, vineyard themed kitchens. It’s dried blood, it’s wine stains, it’s the color of regret. I’m also not a fan of the name which makes me think of Chicken Marasala. While it’s a delicious dish, it’s quite ugly from an aesthetic standpoint.
Also, what’s going on with the scandalous photo shoot below? This is taken directly from the Pantone site. Does the idea of a ménage à trios help to sell a color?
Camouflage has always been intriguing to me. It was created as a natural defense mechanism though these days it’s more widely seen as a trendy fashions statement. Photography Lucia Fainzilber sees it in yet another light, a means to create a dialogue through art.
Fainzilber has always had a keen interest in fashion, and dressed flamboyantly even as a child. Now the artist, who also works as a fashion photographer, uses her images to show the ways we use fashion to convey identity, and the way fabrics can simultaneously cover us and express who we are. Fainzilber recognizes that sometimes clothing completely hides our identity, and many of her portraits communicate this feeling, as her own identity is entirely concealed, and further obscured by the world around her.
You can read more about her work on Artsy.