You’d think choosing a favorite design studio of the year would be a challenge but honestly it wasn’t. In my mind there was one studio that stood above the rest, who with every project released fascinating, exhilarating, envy-inducing work again and again. For me the obvious choice was Mexico based Anagrama.
In the last year they’ve finished 37 projects (that I can see on their site) and each is of such a high caliber that it’s nearly impossible to pick favorites (but I will). You have projects like their work for Very, a real estate brand that feels like pure luxury. It’s minimally branded with a custom serif logo that’s quite beautifully paired with a shiny copper and lots of black. Or take a look at their work for Vivana, a super foods brand that they created packaging for. Yet again they took a (super) minimal approach that features the ingredients front and center on white which communicates clearly the purity and naturalness of what’s inside.
A recent favorite is the work they did for a Mexican beer company Cervecería de Colima. The type for each of the bottles gives each it’s own unique vibe, but the muted color palette for the labels ties the brand together. Literally topping off each bottle is a vibrant bottle cap that comes in stunning shades of turquoise, magenta, and yellow. Their restraint with color is found in many of their projects though I feel that this one is done superbly.
I’m excited to see what the next year hold’s for the team at Anagrama. The work they’re doing inspire me to push further and to experiment with branding in design, showing me that I should push my team and the teams I work with to try new and exciting things. If the world had more studios like Anagrama our lives would be filled with so many more beautiful things and places.