Q & A With Dieter Rams

Q&A with Dieter Rams - Photo by Chester Higgins Jr./The New York Times

Dieter Rams was recently in New York for the 50th anniversary of his 606 Universal Shelving System, which he designed for Vitsoe when he was 28. In honor of the anniversary, Vitsoe threw a 50th birthday party for the shelving and he also sat down with The New York Times for a short interview, here are my two favorite parts:

What’s an average day for you?
I am not an early bird. I go to bed normally between midnight and 1 o’clock, so it is understandable that I cannot be an early bird. I wake up around 9 o’clock. Even when I was with Braun, and I was responsible for a lot of people, if they had meetings, I had to be there at 8 or the latest 9. But if there were no meetings, I always tried not to start before 9 o’clock.

I love that he defies the idea that the older you get, the earlier you get up. I also liked that he acknowledges mass production and beating a dead horse, but there are some good reasons why it works.

Are you still trying to improve other things?
Most of the things are done already — you can’t make it better. Look at chairs: there are enough chairs. There are bad chairs, some good ones, mostly bad ones. But there are, even with a chair, possibilities to make it more comfortable or, from the economic point, you can make it cheaper, save some material or you can try new materials.

To read the rest of the interview, click here.

Found through YMFY


May 16, 2011