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Camo Is Making A Comeback

July 27, 2010 - By Bobby Solomon - Category: Clothing









Last week I tweeted about a camo Nom de Guerre shirt/jacket (as seen in the bottom image) I had recently bought and asked people’s opinion about how it looked, curious what people thought. About 10 or 15 years ago you might remember how popular camo was, I think you could by any article of clothing in the stuff. Due to an over-saturation or a general annoyance camo fell out of favor… to plaid, I would assume.

Recently though I keep seeing plaid pop-up all over the place, especially in the more high end areas of fashion. The images above are a sampling of things I found rather easily. The reportage style photos were taken by Tommy Ton a month ago for GQ at European Fashion Week and as you can see it was out in force. Could any normal joe off the street pull some of this stuff off? No, but I believe it’s a sign that we’re in for a camo renaissance.

The Creative Recreations at top also caught my eye, they’re like a refined camo that isn’t too over the top, something you could wear on a daily basis.

What do you think? Is camo able to make a well designed return or is it the bastard pattern child?

Bobby

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11 Responses

    Comments

    If you've got something to say, keep it positive.
  1. wooster killin’ it with the pink shirt.

    i don’t think we’re far enough removed from nu-metal for it to really make a comeback. still reminds me of wal-mart cargo shorts.

    Comment by james — July 27, 2010 #

  2. really dig the thin windbreaker. another angle http://thesartorialist.blogspot.com/2010/07/mystery-of-v-neck-tee-milano.html

    Comment by jfox/10e — July 27, 2010 #

  3. I never was a camo fan but that trend a decade ago I enjoyed so much I even bought a cargo shorts by Ralph Lauren. Now I think it’s the second option, ‘the bastard pattern child’ thing

    Comment by José Luis — July 27, 2010 #

  4. i definitely think it could come back with that windbreaker. camo definitely looks better when it’s on a jacket rather than, say, cargo shorts or a tee shirt.

    Comment by alexander — July 27, 2010 #

  5. please god no. not camo again. please.

    Comment by justin — July 27, 2010 #

  6. Looked ridiculous then, looks ridiculous now.

    Comment by Dr. Oh No! — July 27, 2010 #

  7. the thing that fascinates about military attire etc is that it is so utilitarian and ‘functional’ with its clean lines. aesthetically military design is amazing. the interesting thing is that the camo pattern is totally a juxtaposition with the clean lines – blotches, splatters. then there is the psychology of wearing camo in an urban, non-war environment – and what the wearer might be saying by wearing it away from combat. interesting to think what a camo sports jacket might mean.

    over analysis? probably! will camo / military make a come-back? definitely!

    Comment by andrew — July 28, 2010 #

  8. hey Bobby, just a quick heads up. At the beginning of the second paragraph I think you meant “I keep seeing camo pop-up” and not plaid. :)

    I doubt it will be a camo resurgence to anything like what we did see, but it is definitely possible we will see touches of camo here and there. It is a compelling, versatile, and fun pattern.

    I think the shirt/jacket you bought is one of the items a lot of people could get into and look decent. But something like the camo sport jacket with elbow pads and the works, that dude is KILLING it but not everyone could!

    [ K ]

    Comment by Kenneth Andrews — July 28, 2010 #

  9. @Andrew: You are so correct about military chic. I love a fitted military cut in just about anything. It’s functional, masculine, and quite beautiful at times. Still, there’s “Ew!” camo and “Ah!” camo. I don’t think I want to pull a camo off. It takes something I don’t have. Give me that cut in a black, smoke, navy solid and I’ll rock it anywhere. Don’t get me started about plaid. I’ve had to go to war with a few of my friends over the stuff. I’ve seen a few hats I can stomach but I just can’t swallow the rest of it…

    Comment by Haley — July 28, 2010 #

  10. I think I’m always going to associate camo with that group of people at my GA highschool that always wore hunting jackets to school? Always looked blazed/hungover/smelled strong, revved huge land roving muddin’ trucks at each other in the parking lot
    not looking to emulate

    Comment by Ben — July 29, 2010 #

  11. camo as a fashion makes me uneasy — especially with a long and frustrating war going on in the middle east.

    Comment by Vee — July 30, 2010 #

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