Tweak Something by Scion

Mark this entry under weird. I opened the newest issue of Vice and came across this small package filled with synthetic hair. It turns out that it’s an advertisement for Scion. You’re supposed to “Strategically place in plain view on your friend’s keyboard, cup of coffee, bar of soap, or on the large plate of cookies sitting in the kitchen”, and then “await big impact.”

I really had no idea how this had anything to do with a car, but I read the fine print on the back of the package, and I guess Scion has made some tweaks to one of their cars. While this isn’t the strongest relation between the two, it’s still fun to have a bag of fake hair.


P.S. I have no affiliation with Scion in anyway, but if they want to send me a car I would be okay with that.

January 11, 2008